On the first week of this intensive program*, Michael Blakeney’s assignment was to build a Relationships Map. Since this could be a lifetime project, I started doing mine. It resulted to be a good exercise to see my 451 Facebook “friends”, 62 LinkedIn connections and 64 Twitter followers/followed from a new perspective.
I am not a PR person by nature, even if I am very sociable. For me, PR was like one of those carnival characters wearing a mask to hide their real identity. Talk to Michael helped me to understand that building new relationships is to create potential partnerships. It is true. Lasts days, I have been talking to people about my interests, what I want to do, etc. and somehow everybody says: “I know this person that works in…” “You should check ‘x’ website…” “Send me an email and we’ll figure out how to…”
So keep your antenna up, opportunities are everywhere!
*By the way, the term “intensive” has really come to fruition.