Program Resources:
General resources
Websites:
- The Designers Accord
- AIGA: Living Principles
- Open Architecture Network
- Project H
- Catapult Design
- Hillary Cottam / Participle
- Rural Studio
- Architecture for Humanity
- Public Architecture 1% program
- Design Corps
- UK Design Council – RED
- UK Design Council – Transformation Design
- IDEO
- Change Observer
- Feast Conference
- Citizen Architect
- Social Venture Network
Books:
- Small is Beautiful: Economics as if People Mattered, E.F. Schumacher
- Design Like You Give a Damn, Architecture for Humanity
- Design Revolution: 100 Products That Empower People, Emily Pilloton
- Rural Studio: Samuel Mockbee and an Architecture of Decency, Andrea Dean
- The End of Poverty, Paul Polak
- Design is the Problem, Nathan Shedroff
- Worldchanging, Alex Steffan
- Design for the Real World: Human Ecology and Social Change, Victor Papanek
- Glimmer: How Design Can Transform, Business Your Life and World, Warren Berger
- Design for the Other 90%, Cynthia E. Smith
- Massive Change, Bruce Mao
- Design and the Elastic Mind, Paola Antonelli
- Why Design Now, National Design Triennial
Mind map:
- Mind Map Sample (PDF 152k)
Social impact toolkit:
- Design Revolution Toolkit (PDF 1.5mb)
- IDEO Design for Social Impact Guide (PDF 3.5mb)
- IDEO Design for Social Impact Workbook (PDF 308k)
Social impact whitepapers:
- AFH Biloxi Article Strategy and Business (PDF 1.8mb)
- Design and Empowerment (PDF 912k)
- Rockefeller Design for Social Impact Workshop 2008 (PDF 1.4mb)
- Transformation Design (216k)
- Parsons Journal of Design Strategies Vol. 4
Design for sustainability:
- AIGA The Living Principles Framework (PDF 960k)
- AIGA The Living Principles Genealogy (PDF 2.1mb)
- Design is the Problem, by Nathan Shedroff
Communications design:
- Futerra Climate Change: New Rules (PDF 236k)
- Futerra Climate Change: Rules of the Game (PDF 296k)
- Futerra Climate Change: Words that Sell (PDF 1.8mb)
- UNEP: Talk the Walk (5.5mb)
Funding models:
Nonprofit Funding
- Powering Social Change
- Productivity in Nonprofits
- Harvard Business Review Disruptive Innovation for Social Change
Probono Funding
Team project
INSTRUCTORS: MARK RANDALL & LAETITA WOLFF
Websites:
- desigNYC
- New York City Department of Small Business Services
- New York City Business Solutions
- East River Development Alliance
- Economic & Community Development Northfield Community LDC
- Lower East Side Business Improvement District
- Revitalization & Development Southwest Brooklyn IDC
Your big idea
INSTRUCTORS: MARTIN KACE AND BOB MCKINNON
Websites:
Books:
- The Political Brain: The Role of Emotion in Deciding the Fate of the Nation, Drew Westen
- Nudge: Improving Decisions About Health, Wealth and Happiness, Richard H. Thaler & Cass R. Sunstein
- Don’t Think of an Elephant!: Know Your Values and Frame the Debate—The Essential Guide for Progressives, George Lakoff
- Words That Work: It’s Not What You Say, It’s What People Hear, Frank I. Luntz
Developing your pitch
INSTRUCTOR: MARA EINSTEIN
Websites:
- Trendwatching
- Business for Social Responsibility
- Interfaith Center on Corporate Responsibility
- LOHAS – Lifestyles of Health and Sustainability
Books:
- What Matters Most, J. Hollender
- Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause, Kotler & Lee
- Pink Ribbons, Inc., S. King
- The Gospel of Sustainability: Media, Market and LOHAS, M. Emerich
- Blessed Unrest: How the Largest Social Movement in History is Restoring Grace, Justice, and Beauty to the World, Paul Hawken
- Marketing 3.0: From Products to Customers to the Human Spirit, P. Kotler, H. Kartajaya & I. Setiawan
- The Market for Virtue: The Potential and Limits for Corporate Social Responsibility, D. Vogel
- Strategy for Sustainability: A Business Manifesto, Adam Werbach
Articles:
- RED is the New Black: Brand Culture, Consumer Citizenship and Political Possibility, Banet-Weiser, S and Lapsansky, C. (2008), International Journal of Communication 2, 1248-1268
- Corporate Social Responsibility and Cause-related Marketing: an Overview, Bronn, P. S. & Vrioni, A. B. (2001), International Journal of Advertising, 20, 207-222
- Empowerment Through Endorsement? Polysemic Meaning in Dove’s User-generated Advertising, Duffy, B. E. (2010), Communication, Culture & Critique 3, 26-43
- The Citizen-Consumer Hybrid: Ideological Tensions in the Case of Whole Foods Market, Johnston, J. (2008), Theory and Society 37(3), 229-270
- Can the Overcommercialization of Cause-Related Marketing Harm Society? Polonsky, M.J. and Wood, G (2001), Journal of Macromarketing, 21(1), 8-22
- Philanthropy as Public Relations: a Critical Perspective on Cause Marketing, Stole, Inger (2008), International Journal of Communication 2, 20-40
Funding your project
INSTRUCTORS: MICHAEL BLAKENEY, LEE DAVIS & ANDRÉA PELLEGRINO
Websites:
- The Foundation Center
- Guidestar
- NESsT and NESsT publications
- REDF and REDF publications
- Social Enterprise Coalition (UK)
- Social Enterprise Alliance (USA)
Books and guides:
- Connected: The Surprising Power of Our Social Networks and How They Shape Our Lives , Nicholas A. Christakis and James H. Fowler
- Outliers: The Story of Success, Malcom Gladwell (2008)
- Here Comes Everybody: The Power of Organizing Without Organizations, Clay Shirky
- The Art of Possibility: Transforming Professional and Personal Life, Rosamund Stone Zander and Benjamin Zander
- High Impact Philanthropy: How Donors, Boards and Nonprofit Organizations Can Transform Communities, Kay Sprinkel Grace and Alan L. Wendroff
- Yours for the Asking: An Indispensable Guide to Fundraising and Management, Reynold Levy
- Securing Your Organization’s Future: A Complete Guide to Fundraising Strategies, Michael Seltzer
- Generating and Sustaining Nonprofit Earned Income: A Guide to Successful Enterprise Strategies, Sharon M. Oster, Cynthia W. Massarsky, Samantha L. Beinhacker & Bill Bradley
- Succeeding at Social Enterprise: Hard-Won Lessons for Nonprofits and Social Entrepreneurs, Social Enterprise Alliance
- Values Driven Business, Ben Cohen & Mal Warwick
- Get Ready Get Set, Lee Davis & Nicole Etchart
- Selling Social Change Without Selling Out, Andy Robinson
Presentations:
Case study materials:
- Budget Commmunications Samples (PDF)
- Design Ignites Change Summary (ROI and sponsorship sample) (PDF)
- Funding Worksheet (PDF)
- UFP ABQ Sponsorship Opportunities (sample) (PDF)
