Many design, communication and architecture professionals have turned their efforts towards projects that have the potential for positive community impact. Some take an entrepreneurial approach and others weave a social agenda into their overall practice.
While the road to social change is paved with good ideas and good intentions, many projects never reach a final destination. Why is this? For an idea to sustain itself, it needs to be more than a good idea, it needs a sustainable business model to be viable.
This new one-week intensive workshop will focus on the business of social design by exploring critical topics in hands-on modules ranging from analysis, marketing, management and operations to funding models.
The week is built for creative professionals looking to launch their own projects or adapting their practice to be more socially engaged. And, for those interested in working in the field of social design, the program will give participants a number of perspectives and critical factors applicable to any project.
Experienced faculty will introduce participants to the the skills and understanding needed to execute sustainable projects. Daily conversations with a dynamic range of industry leaders will engage students in a dialog around a number of relevant topics. This is a rare opportunity to engage with innovators in the field in an intimate atmosphere. Pre-workshop assignments will ensure customization of the schedule.
To get the most out of the week, participants should arrive with a project concept to build upon; real or conceptual. A pre-assignment and guidance in this area will help prepare students before arriving to the program.